We recently held an “alumni event” for graduates of the past five years of Clatsop Community College’s Small Business Development Center, which has been part of Clatsop Community College for over 30 years. It was a chance for the business owners to give feedback from their experiences as businesses enrolled in this flagship program for our SBDC, and the State of Oregon SBDC Network.
In addition, Walt Postlewait, Small Business Management Program manager, David Reid, SBDC lead business advisor, and I spent a full day last month at Lane Community College SBDC in Eugene meeting with the other SBDC Centers that have a dedicated program. We shared best practices and the newest information and resources to use as we build this year’s program.
(Note: Postlewait serves as executive vice president for Craft3, a community development financial institution headquartered in Astoria. Our program is very fortunate to have someone of Walt’s experience and skill in charge of the program for the second year!)
From the alumni, training, and staff feedback sessions, we are preparing the curriculum for this year’s program.
Here is the summary of the type of business that would be best suited to enroll in the program:
“Have you been in business for at least a year? Have at least one employee or have plans to hire? Still feel like you’re flying by the seat of your pants? You’re ready for SBM. “
What will you learn?
Completing SBM will enable you to:
1. Clearly define your brand and use it in effective marketing efforts
2. Understand state and federal HR guidelines so you can protect your business.
3. Read, analyze, and use financial statements
4. Distinguish between marketing and sales and prepare a plan for each.
5. Understand the capital marketplace
6. Think strategically about your business over the its entire life
Details of the program:
What is SBM? An exclusive 9-month program for established business owners in which your business is the textbook. Applicants will be interviewed and only 10 will be selected this year. Cost is $695 and includes at least 50 hours of training, all materials, and resources.
You’ll learn in three ways:
• Classroom time — meet and learn from experts in a variety of disciplines. These 1.5-hour sessions are held every other Wed afternoon at our Seaside CCC South County Center.
• One-on-one coaching sessions with a business advisor who will help you take what you learn in the classroom and apply it now.
• Learn from your peers. Every business must deal with issues from cash flow to payroll, employee discipline and turnover, marketing, and so on. SBM participants are more than students, they become a team with the shared goal of business success.
If this program is of interest to you, please contact us at email@example.com or call 503-338-2402 to get more details. Please note we only have a select number of businesses that can be accepted into the program so apply now.
It will be one of the best decisions you have ever made as a business owner.