Say it ain't so. The winning entry in the Tillamook County Creamery Association's ice cream-naming contest for their 100th anniversary flavor is, well, blah. Sweet Centennial was the name dreamed up by Nathan Rytting, of Emporia, Kan., for the ice cream, which was described as "a rich vanilla ice cream swirled with brownie batter and peanut butter-filled chocolate cows."

Rytting said, "I liked the chocolate and peanut butter flavors, so I thought, 'Sweet!' I also decided there should be something in the name to describe 100 years."

Perhaps the Ear is just jealous, because Rytting, pictured right, won "a gift basket full of Tillamook goodies," but sour grapes notwithstanding, the Ear still thinks Sweet Centennial is a real snore of a moniker for a confection laden with jazzy chocolate cows.

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